“In the new world of legal cannabis, our vision is shaped by a desire to erase the stigma and change the perceptions around cannabis and its consumers, ” says City Cannabis Co. founder Krystian Wetulani.
That’s something that hits you the second you walk through the doors of the company’s flagship store.
City Cannabis Co.’s Robson Street location sits among a gaggle of recently refurbished retail outlets and just steps away from the slick 230,000 sq. ft. Nordstrom that has regenerated the area. And the fact that this newly opened bud boutique doesn’t stand out amidst this well-appointed company is a testament to the vision and work of its owners.
Capturing Vancouver’s unique combination of natural landscapes and urban environments; City Cannabis Co.’s sleek, stylish, and unashamedly modern store is an urban oasis that sits at the cutting edge of cannabis retail.
Furnished with custom reclaimed wood furniture and eye-catching natural greenery, the store is unashamedly West Coast. It’s also incredibly relaxing—an escape from the hustle and bustle of Robson Street.
“We design all of our stores to reflect Vancouver’s unique sense of place, blending an urban sensibility into an aesthetic defined by lush coastal rainforests and majestic alpine mountains,” says Wetulani. “We want to make people feel comfortable and safe but at the same time mix it with innovation to help them find the products they need.”
It’s not all about looks either. Sure there are stylish Instagram-worthy decals on the walls, but there’s also a carefully curated library of books on cannabis, informative wall displays about CBD, and an assortment of iPads offering interactive menus and information at the touch of a button.
The overall effect creates a memorable guest experience, the kind of serene shopping that Apple Stores once pioneered, but tailored specifically for the cannabis crowd.
Beyond its carefully created retail space there’s plenty of substance to go along with the style at City Cannabis Co.
The company has been operating for more than five years in a city that’s renowned as one of the most cultured cannabis markets in the world, so they’ve got plenty of experience when it comes to educating both new and regular cannabis users. That shows in the expertise of the highly-trained team who are as knowledgeable as they are approachable.
“Our passion is driven by the desire to educate and connect people to the wonderful world of cannabis,” explains Wetulani. “We recognize that cannabis consumers come from all walks of life, and with different needs and levels of cannabis knowledge.”
“We’ve only been operating for a few weeks so we’re trying to try everything,” Wetulani told us. “We plan to eventually have a set line of strains, but for now we’re seeing what works and listening to the feedback of our staff and our customers and going from there.”
The focus here is on cannabis itself and City Cannabis Co. continues the accessible aesthetic throughout all of the product displays.
While there’s no room for the kaleidoscope of bongs and accessories you might find in other cannabis stores, Wetulani explains that it was a deliberate decision on the part of the owners, however, “we want to make sure that we have plenty of room for the products first and foremost rather than stuffing it with stuff that you can get anywhere else.”
Located in one of Vancouver’s busiest shopping districts, there’s plenty of footfall at City Cannabis Co. nevertheless the store’s busiest times tend to be between 4 p.m. and 6 p.m. when the after-work crowd stops by. So make sure to visit earlier, or later, if you want to avoid the lineups.